December 2008
42 posts
MAKE: Blog: Open source hardware 2008 - The... →
Anyone reading this blog would be well-served scrolling this through, top to bottom…hat tip to Harry Sleeper.
Botanicalls Kits let plants reach out for human help! They offer a connection to...
– Adafruit Industries, Unique & fun DIY electronics and kits
November 2008
41 posts
Hulu - Saturday Night Live: Rahm Emanuel
En-gendering the next great Web Retail revolution?... →
Social Media Marketing: Principles and Economics - SlideShare
Here’s 40 slides I threw together for a lecture at UCLA. Unfortunately I had zero time to make the slides themselves engaging but I think I made up for that with my speaking style ;-)
It’s a bunch of text in the Keynote default theme but there’s some good nuggets in there, hope ya’ll find this useful!
Nico Nico Douga: Monetizing a Community |... →
The difference between the NYT article I just linked to and this is pretty staggering.
The Tonight Show with Jay Leno and Me! « Happyjoel’s Super Fun Time Weblog
This is so ridiculously awesome, and kind of plays around with my favorite marketing strategy du jour, which is: combining cross-promotion/cooperative marketing and community-sourced marketing.
Blend-tec/”Will it blend” is my favorite example of cross-promotional marketing.
(Don’t know how...
At its base VRM is simple: it’s personal. It’s me or you and the vendors (or...
– ProjectVRM Blog » VRM is personal
So, VRM is basically about making efficient the 50% of the marketing conversation that has been ignored up until ~10 years ago.
I had the not-small pleasure of discussing VRM with Doc on the phone earlier this week. Among other things, we discussed simple...
$amzn at $36 and $goog at $280 are steals. buying more tomorrow. in both cases...
– Twitter / Fred Wilson: $amzn at $36 and $goog at …
Fred Wilson day today I guess…
That’s a question I used to get all of the time in the early days of this...
– Do You Ever Do Any Real Work?
I’ve got 2 pretty crazy stories about extremely productive business connections I made from the social capital I built up leaving comments on AVC and the USV blog…but I’m not telling here. At least for now [you’ll have to email me]
;-)
Content is cheap, context is expensive: Is it any... →
Investing In Social Capital
Only by starting can you learn how to best build and use social capital. Your best point is to put yourself in other people’s shoes: recognize your audience, recognize that they are people and really try to understand what they want to get out of their blog, ideas and work. It really is about trying to help other people, not ourselves.
Originally posted as a comment by Taylor Davidson on...
Social Media Advice: How To Write a Blog For Small...
(Sub-lesson 1: Write titles that use keywords your audience will use to find you when searching…like the headline above ;-)
Some advice I shared with some folks after my lecture/rant at UCLA that might be helpful to the rest of the class concerns “blogging for a company”. The question was “what do we blog about?”, and it’s a good question.
There’s a...
…when interaction is cheap, the very economic rationale for orthodox...
– The Shrinking Advantage of Brands - Umair Haque
Thought I’d re-link to this truly seminal piece from 2/2008 for the folks at the UCLA social media marketing class I got to speak to last night. This article really gets at the massive, massive implications of the Net on marketing. It’s...
Who still loves ads? →
Open source on the deployer side of the glass is the shift to payment at the...
– Paying at the Point of Value [on Simon Phipps, SunMink]
I find the history of F/OSS has many lessons for “content”-focused media businesses.
Where is the point of value in entertainment? I could argue 99.9% of it has to do with context (i.e. “What will entertain me in X specific...
Advertisers' Preferred Social Media Spend: None →
Advertisers’ preferred advertising spend: none
Right?
(Kind of interesting survey, if you’re REALLY bored)
Piracy - Less Crap or More? - Ask YouTube..... →
It’s the great artists who are the biggest fans of other great artists.
It’s...
– gapingvoid: “cartoons drawn on the back of business cards”: the cocktail party rule
exactly
Spock To Offer Public Record Search Subscription... →
This is the face of pure evil.
The anti-VRM.
Puke
DIYcity Challenge #1: Traffictweet
betaworks:
It somehow feels like a new world out there today, so it’s fitting DIYcity has its first user-submitted app! Traffictweet, created by Andy Weissman, is a twitter bot that lets people broadcast current traffic conditions to others listening in. Subscribe to it, broadcast messages about traffic, and receive messages sent by others.
DIYcity
Social search product Aardvark: Yahoo Answers... →
Here’s a great review of Aardvark, a killer service that I had the honor of doing a bit of consulting on. Enjoy, and ping me if you’d like an invite ;-)
Getting Past Telco 1.0 | Linux Journal →
Imagine if your customers could directly share with you what they like, want and...
– VRM Hub » Unlocking the see-saw
Taylor, here’s yer “manifesto” (short version).
Behold the asymmetric power of ideas.
Reverse reverse markets.
Etc ;-)
This victory alone is not the change we seek.
It is only the chance for us to...
– Transcript of Obama victory speech - CNN.com
FCC Approves 'Wi-Fi On Steroids': Good News For... →
Welcome to the 21st Century →
Why TARP Has Failed →
Caterina.net: BizDev 2.0 →
This is killer. Everything should be bootstrapped.
(Of course it’s easy to say that when you’ve got the resources you need to bootstrap something)
(Thanks to Andrew Parker for sending this my way)
Prisoner's Dilemma, pg. 97
It might seem that when two persons’ interests are not completely opposed—where by their actions they can increase the common good—it would be even easier to come to a rational solution. In fact it is often harder, and such solutions may be less satisfying.
I picked this up at the library yesterday and haven’t been able to put it down. Prisoner’s Dilemma, by...